Valerie Michel-Pellegrino

This article by Valérie follows on from a previous one describing the innovative Living Lab set up at Berger-Levrault. As a reminder, this innovative, user-centered approach aims to optimize the development of appropriate, useful solutions that respond directly to the real needs and challenges encountered in the field by customers and users of our software. […]

Key words: Innovation – Living Lab – User-centered co-design – Real-life situation – Human and Social Science – Safety – Market launch Innovation at the heart of Berger-Levrault’s strategy A long tradition Innovation is not simply the emergence of new ideas, but their effective implementation to meet the challenges of an ever-changing world. At Berger-Levrault,